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Marty Kohr

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After a 34 year career at DDB Chicago, Y&R, Hal Riney and Leo Burnett, Marty joined the faculty of Northwestern University’s Medill Integrated Marketing Communications in September, 2008.  He teaches marketing strategy and persuasive communication at the graduate and undergraduate levels, and serves as student advisor on their annual effective marketing symposium.  Marty is also  a director of the 4A’s Institute of Advanced Advertising Studies, which is affiliated with Medill IMC, and leads 4A’s seminars around the country on “Powering Creativity”.